E D I N B U R G H
Edinburgh pairs public institutions with asset management, insurance and festival-season cultural work.Edinburgh pairs a national capital’s public institutions with asset management, insurance and festival-season cultural work in a walkable historic core.

E C O N O M I C D E N S I T Y
Edinburgh’s professional density sits between Holyrood, the New Town finance streets and a university quarter that feeds research into public and private desks.
Capital + AM
share one historic core
Sources: Scottish Government / City of Edinburgh economic briefings.

Edinburgh’s professional density sits between Holyrood, the New Town finance streets and a university quarter that feeds research into public and private desks.
Capital + AM
share one historic core
Sources: Scottish Government / City of Edinburgh economic briefings.
Civil-service cadence sits beside fund and insurance hours. Seats are awarded for careful writing.The labour market mixes civil-service cadence with fund and insurance hours. International students and UK graduates compete for the same carefully written seats.
C I T Y P O R T R A I T
Measured Voice
Edinburgh rewards the intern who can brief a minister’s office and a portfolio manager without changing the facts.

Castle And New Town
Public administration, asset managers and festival producers share a small map. Context is the city itself.

C I T Y P O R T R A I T


Castle And New Town
Public administration, asset managers and festival producers share a small map. Context is the city itself.
Measured Voice
Edinburgh rewards the intern who can brief a minister’s office and a portfolio manager without changing the facts.